Identifying your core values gives
others the opportunity to recognize that they may have similar distinctive. This
allows them to understand the corporate culture of your organization. Someone
recently shared with me about her experience while viewing our website. During
her hospitalization, she read the core values we listed and realized the impact
that these values make on people aligned with our organization. She understood
that this is a group of people who share the same vision of how things are done
in a way that benefits every person in the organization. Knowing the values of
the organization caused her to want to be aligned in a stronger
way.
Your corporate culture is only as
strong as the energy you use to promote your core values. Keep those values at
the forefront of each of your endeavors. State these values often. Explain why
you emphasize these values. Now, watch your people mesh together for corporate
success!
Barbara Wentroble is the founder of International Breakthrough Ministries and the author of
several books, including Prophetic Intercession.
